All the Power of Google in One Dashboard – Google My Business

Google My Business makes it easier to manage your Google business profiles from one streamlined location. This is a free tool that enables businesses to connect with their customers and prospects. Now, everything you use for Google marketing can be accessed from one location. This can be done both online and through the Google My Business Android app. The iOS app will be released at a later date.

Things You Can Do with Google My Business

• Read and manager reviews from across the internet, along with replying to Google reviews.

• Update your business information so that it appears on a local search, Google maps, and your Google+ social media profile.

• Upload images of your business so that customers and prospects can see what you are all about and what to expect when visiting your place. These images can also appear on a local search.

• Share updates, news, and events from your Google+ page in order to connect with customers. This is a fantastic place to engage in conversation and invite people to learn more by attending a free Google Hangout.

• Learn about how people are interacting with your business and how well your paid search advertisements are working through integration with AdWords Express and Google Insights.

Google’s goal is to make it easier for businesses to manage their Google marketing, paid search advertising, and social media all through one convenient location. This will save your business time and money by allowing you to manage your Google products without going back and forth from multiple screens or logins. The company is in the process of moving existing users of the Google+ Dashboard and Places for Business to the new Google My Business dashboard. Keep an eye out for this change if you have an existing profile.

If you are running a paid search campaign but have yet to use Google’s free business features, now is an excellent time to start. The entire sign up process can be done from the Google My Business dashboard in a matter of minutes. Once you profile is created, it will help you to manage your online reputation, social media page, directory listing for local search, and paid search campaigns. There is also a preview feature that allows you to see what your business information looks like in a Google search, Google maps, and Google+. This way you can ensure everything is accurate and presented in the way that you want it to. Since you can also view insights, the dashboard will help you to improve your marketing activities to increase your ROI. To learn more, visit google.com/mybusiness or contact a Local SEO Sites team member.