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Key to Small Business Marketing: Client Reviews

Posted on May 22, 2015 · News, Small Business Marketing ·

a proactive owner looking to do small business marketing without the help of a reputation management company or a local SEO expert can help to boost their business to the top of the local searches on the Google Local Business Listings

Web Presence Optimization is Key to Generating Local Business

Posted on May 13, 2015 · News, Search Engine Marketing ·

Technology is huge for advertising and the internet has become the marketing tool for every business small or large. Small business owners hear it all the time about how their web presence can attract local customers whether it is through their social networking, search engine marketing or a simple website. Customers and salesmen alike

What is Mobile Responsive Design and Why Do I Need It?

Posted on May 7, 2015 · Local Search, Mobile Marketing, News ·

If you want your website to remain relevant and show up in a local mobile search, you need a responsive design website. In an effort to improve the user experience for those conducting a mobile search, Google recently released a new algorithm that will impact how websites show up when a smartphone or tablet is used. More importantly, it will impact which websites show up at the top of the search results and which ones are buried on page three. Websites that stay the same, regardless of the device being used, will more than likely take a backseat to the mobile-friendly variety. Having a responsive design or mobile-friendly website, therefore, is critical for your business.

Why Words Matter When it Comes to Local Search

Posted on Apr 30, 2015 · Local Search, News ·

Do you know which keywords you want to rank for in a local search? The concept of keywords and SEO can be incredibly confusing if you are trying to handle it yourself. While you know your industry like the back of your hand, understanding search is something entirely different.

Mobilegeddon Has Landed… What is the Impact?

Posted on Apr 23, 2015 · Mobile Marketing, News, Search Engine Marketing ·

Mobilegeddon has arrived, and if your website has seen a sudden drop in traffic, it is probably because your website is not mobile-friendly and needs an urgent, immediate overhaul. Google announced in February that they would be releasing a mobile algorithm that would impact which websites showed up in a mobile search. Websites that are not mobile-friendly may see a rapid drop in their ranking and mobile traffic.

Google Makes “Mobile Friendly” an Absolute

Posted on Apr 16, 2015 · Mobile Marketing, News, Search Engine Marketing ·

Therefore, mobile search can generate a significant amount of traffic to your business at the local and national level. These users are looking for instant information that answers their questions or meets their needs and they are more likely to make a purchasing decision quickly. This provides you with a unique opportunity to grow your business with a mobile friendly site. With that in mind, visit your site from your smartphone and try to read through it.