Tag "Google Marketing"
Mobilegeddon has arrived, and if your website has seen a sudden drop in traffic, it is probably because your website is not mobile-friendly and needs an urgent, immediate overhaul. Google announced in February that they would be releasing a mobile algorithm that would impact which websites showed up in a mobile search. Websites that are not mobile-friendly may see a rapid drop in their ranking and mobile traffic.
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Therefore, mobile search can generate a significant amount of traffic to your business at the local and national level. These users are looking for instant information that answers their questions or meets their needs and they are more likely to make a purchasing decision quickly. This provides you with a unique opportunity to grow your business with a mobile friendly site. With that in mind, visit your site from your smartphone and try to read through it.
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There are a few key questions you should ask before hiring anyone to help you with SEO. Many companies claim to have the magic SEO formula. Google’s algorithm has changed a ridiculous amount of times in the past few years; on average 500-600 times per year (Moz) and many people were left with sites that no longer performed well, keeping strategies that no longer worked.
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Your local rankings could depend on your local listings. By fixing a few key points you could rank much better. Find out what local search professionals had to say.
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If you haven't already created a marketing strategy for 2015, you should get started. Use these predictions by top marketers to help you make the best choices in the new year and stay at the marketing forefront.
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